Shoes And Clothing Enterprises In Wenzhou -- Pioneers Of China'S Private Economy

Chu Xiuqi, vice president of the Chinese Department Store Association and Wang Zhentao, chairman of AOKANG international, are in the exhibition.

Believe in "channel is king"

Footwear brands, while consolidating and upgrading the existing chain monopoly sales network, have stepped up the layout of large department stores and e-commerce, with a view to building a more scientific marketing network and gaining more market share.

The 100th Shanghai footwear industry exhibition and the "famous brand shop" docking exhibition opened the day before yesterday (hereinafter referred to as "Shanghai shoe leather exhibition").

8 exhibitors in Wenzhou, Japan, Thailand, Sunday, beauty, etc.

Brands are interested in entering large department stores and strengthening e-commerce retail platforms as the "right arm" for enterprises to expand new markets.

In from May 26th to 28th, the Shanghai footwear exhibition held in Shanghai Everbright Convention and Exhibition Center has 650 booths, including more than 160 famous brands from Italy, Spain, Japan, China and other countries and regions.

The world's largest footwear exhibition company and the German GDS exhibition organized more than 30 international brand groups to participate in the exhibition.

AOKANG international, which was listed on the Shanghai securities market in April 26th, is also taking part in the exhibition with its beautiful beauties and Italy wanwade.

At the exhibition site, most of the pavilions are displayed independently in the form of brand. The image of the pavilion has its own characteristics, fully combining the theme and positioning of the brand itself.

Big day from Wenzhou

With the theme of blue, the museum combines art and life perfectly to create a simple European style.

Sun Lianli, general manager of Wenzhou shoes and leather industry women's shoes branch, general manager of giant shoe company, told reporters that the "blue Tour" on giant days has been concerned by the GDS project director Kerstin Doitelmoze, Wangfujing, Wanda and other hundred shopping malls in Dusseldorf.

Besides,

The scene also appeared gradually familiar with the business people.

The online shopping mall, which is funded by BELLE group, is the best seller of Tmall shoes, and Tmall, Holle, Jingdong and so on.

According to the relevant person in charge of excellent purchase network, since July last year, the online purchase of shoes online has been more than 7000 orders, the category extends from the original shoes to clothing, and the brand has gradually increased some other brands at home and abroad from the simple BELLE "home". "We have just come from all over the research, and this exhibition also gives us a deeper understanding of some enterprises, and I hope there will be more harvest next."

According to introducing, excellent buy net already with Kangnai, red dragonfly, Paul to wait for Wenzhou shoe brand to negotiate good cooperation.

At the exhibition the day before yesterday, Jin Zhexin, chairman and President of the Japanese Thai group, received several directors from Tmall, Holle, Jingdong and Juhuasuan.

Jin zhe said that after the Japanese Knight group's Paul Knight brand has already carried out the leather shoes online shopping business in the Tmall mall, the Jingdong mall and so on. The head of the electric business enterprise took turns to visit him, mainly hoping to carry out deep cooperation with Japan and Thailand.

The exhibition will be hosted by the Ministry of Commerce, China's department store business association and Shanghai Baicheng Business Service Co., Ltd.

On the two th of this year, the exhibitors will continue to communicate with each other. The 2012 Nuggets Internet will also be held in the same period.

Summit Forum, China retail chain shoes city council and shoe City Summit Forum, commodity plan and popular seminar.